Are Virtual Events Dead?: Part Three

Published on:

March 22, 2024

Published in:

Part Three, Virtual Events

Each week, we delve into the realm of artificial intelligence, posing one burning question to three prominent AI programs about the dynamic event industry. 
We’ve asked three prominent AI programs—ChatGPT by Open AI, Gemini (previously Bard) from Google, and Bing’s Co-Pilot—our question for this week: 

Earlier this week, we asked ChatGPT and Co-Pilot (check out their answers in Part One and Part Two!). Finally, we’re asking Gemini (previously Bard) from Google. Here’s what it came up with:

Virtual events are alive and well, though their role has evolved since the peak of the pandemic. Here’s a breakdown of the current landscape:

  • Virtual events are still valuable: Industry forecasts predict continued growth in the virtual event market, reaching $3.6 billion by 2029 [Unveiling The Future: Exploring Virtual Events In 2024]. Webinars are a prime example, with B2B marketers recognizing their effectiveness in generating leads [Unveiling The Future: Exploring Virtual Events In 2024].
  • The future is hybrid: Many events are adopting a hybrid model, combining in-person and virtual elements. This caters to those who prefer the in-person experience while allowing wider participation through virtual access [Are virtual conferences on the way out?].
  • Technology is enhancing the experience: Virtual events are leveraging new technologies like AR to create more immersive and engaging experiences [Unveiling The Future: Exploring Virtual Events In 2024].

So, virtual events aren’t dead, but they’re adapting to a post-pandemic world where people crave in-person connection but also value the accessibility and convenience of virtual participation.

If you’d like to learn more about how to make the most out of your event, reach out to us at customerservice@tpni.com for a customized consultation.