How Can AI Help Increase Attendee Engagement at a Conference?: Part Three

Published on:

March 15, 2024

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Attendees, Part Three

Each week, we delve into the realm of artificial intelligence, posing one burning question to three prominent AI programs about the dynamic event industry.  
We’ve asked three prominent AI programs—ChatGPT by Open AI, Gemini (previously Bard) from Google, and Bing’s Co-Pilot—our question for this week: 

Earlier this week, we asked ChatGPT and Co-Pilot (check out their answers in Part One and Part Two!). Finally, we’re asking Gemini (previously Bard) from Google. Here’s what it came up with:

AI can be a powerful tool to boost attendee engagement at conferences by making the experience more personalized and interactive. Here are some ways AI can be utilized:

Pre-Conference Personalization:

  • Recommendation Engines: AI can analyze attendee data (registration info, interests) to suggest relevant sessions, speakers, or networking opportunities. This ensures attendees get the most out of the conference by focusing on content aligned with their goals.
  • Smart Chatbots: AI-powered chatbots can answer attendee questions about logistics, speakers, or even recommend hotels or restaurants. This provides 24/7 support and frees up staff for more complex issues.

During the Conference:

  • Interactive Agendas: AI can create personalized schedules highlighting recommended sessions and alerts for potential conflicts. This helps attendees navigate the conference efficiently.
  • Real-time Engagement: AI chatbots can be used to facilitate live Q&A sessions or gather feedback during presentations, keeping attendees actively involved.
  • Smart Networking: AI can analyze attendee profiles to identify people with shared interests, facilitating introductions and fostering meaningful connections.

Post-Conference Engagement:

  • Content Recommendations: Based on a attendee’s conference activity, AI can suggest follow-up content like articles, videos, or webinars to extend the learning experience.
  • Feedback Analysis: AI can analyze post-conference surveys to identify areas for improvement and tailor future conferences to better meet attendee needs.

Overall, AI can transform conferences from passive information delivery to an interactive and personalized journey, leading to higher attendee engagement and satisfaction.

If you’d like to learn more about how to make the most out of your event, reach out to us at customerservice@tpni.com for a customized consultation.