As the event world evolves, so do the expectations of planners and attendees. This week, the launch of CustomReg’s FLEX+ registration platform made headlines for its promise of real-time updates and smooth check-ins. But the truth is, these capabilities are no longer “nice-to-haves” — they’re minimum requirements in 2025.
Whether you’re running a major trade show or a tightly focused association event, flexibility and speed are critical. Attendees expect personalized, intuitive registration. Exhibitors expect data. And organizers? They need technology that just works.
Here’s what your registration platform should be doing right now — and how TPNI already delivers.
1. Real-Time Attendee Visibility
If you can’t see who’s registered, who’s checked in, and where attendees are moving, you’re operating in the dark.
With TPNI:
- Gain real-time reporting dashboards with live check-in metrics.
- Track session attendance and badge scans as they happen.
- Empower onsite teams to act on live data instantly.
2. Fast, Flexible Check-In
Long lines and clunky systems can kill the attendee experience before it begins. A modern platform should move people through quickly without sacrificing security or accuracy.
With TPNI:
- Check in attendees using QR codes, mobile links, or printed confirmations.
- Print badges on demand with zero wait time.
- Offer onsite support kits to keep things running smoothly.
3. Scalable for Any Event Size
Launching a new regional expo? Hosting your association’s annual meeting? Your platform needs to scale with you, not hold you back.
With TPNI:
- Handle small, mid-sized, or high-traffic events using the same streamlined tools.
- Configure registration workflows and payment structures based on your unique needs.
- Support multi-track and multi-day formats with ease.
4. Custom Branding and Personalized Experiences
Your registration experience should feel like your event, not a third-party tool. Custom branding, personalized communications, and seamless user journeys are key.
With TPNI:
- Match your registration pages to your brand from start to finish.
- Embed registration directly on your website or use a standalone link.
- Personalize confirmation emails, reminders, and badge details by attendee type.
5. Deep Integration with the Systems You Use
Your registration platform shouldn’t be a data silo. It should connect to your CRM, AMS, marketing tools, and exhibitor portals.
With TPNI:
- Integrate with Salesforce, HubSpot, IMIS, NetSuite, Personify, and more.
- Seamlessly sync data between registration and your attendee database.
- Enable exhibitors to access lead data without manual exports.
Registration That Works the Way You Do
CustomReg’s FLEX+ launch is proof that the industry is catching up to what planners have been asking for all along: speed, flexibility, and reliability. The good news? You don’t have to wait for a new tool to deliver it.
TPNI’s registration platform is already built to meet the demands of today’s trade show and association event landscape. From check-in to real-time reporting, it’s everything you need to run a clean, professional, and personalized event.
Ready for a registration platform that keeps pace with your event? Schedule a demo and see how TPNI helps make first impressions seamless.