Trade shows are dynamic by nature, and even the most meticulously planned event can face unexpected changes. From last-minute exhibitor cancellations to unforeseen logistical issues, managing these shifts can feel like putting out fires while keeping the show running smoothly.…
As of late April 2025, trade and tariff policies are once again in the spotlight, with new relief measures and potential shifts affecting import costs across multiple sectors. For manufacturers and supply chain stakeholders, this means adjusting their forecasts. But…
In today’s fast-paced event landscape, real-time insight isn’t a luxury—it’s a necessity. As expectations for personalization, engagement, and measurable impact continue to rise, event organizers need more than spreadsheets and gut feelings to guide their decisions. They need advanced analytics…
WrestleMania 41 wasn’t just a two-night stadium event in Las Vegas—it was a full-blown experience. With fan conventions, podcast tapings, themed parties, and satellite programming spread across the city, it turned a wrestling event into a week-long cultural and economic…
At the 2025 NAB Show, industry leaders spotlighted the rapid rise of AI and cloud-native workflows in broadcast and media. But these trends aren’t just shaping how we consume content—they’re changing how we plan, execute, and optimize events. From registration…
As the event world evolves, so do the expectations of planners and attendees. This week, the launch of CustomReg’s FLEX+ registration platform made headlines for its promise of real-time updates and smooth check-ins. But the truth is, these capabilities are…
Planning trade shows and association events comes with its fair share of headaches—long check-in lines, low attendee engagement, disorganized exhibitor tracking, and the never-ending post-event analysis. Sound familiar? You’re not alone. In 2025, event planners need more than just good…
High-profile events like AEW Revolution 2025 and SXSW 2025 demand precision planning, innovative strategies, and powerful technology to deliver memorable experiences. While these large-scale events may seem far removed from the average trade show or association conference, their success strategies…
After years of remote and hybrid work reshaping corporate culture, in-person corporate retreats are making a powerful comeback. Companies are recognizing the importance of bringing teams together to foster collaboration, build stronger connections, and reignite company culture. But planning an…
Email marketing remains one of the most effective ways to promote events, but with inboxes more crowded than ever, standing out requires more than just a catchy subject line. The real game-changer? Integrating your event registration, lead capture, and attendee…
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